Free 40-Question Business Success Quiz

Your Business Isn't Broken.
It's Leaking Value in Places You Can't See.

In just 10 minutes, discover the hidden gaps limiting your growth, profitability, cash flow, leadership, and enterprise value—and receive a personalized Business Health Report showing exactly what to fix first.

  • Takes 10 Minutes
  • 100% Free
  • Personalized Report
  • No Obligation
Business owners reviewing the Business Success Quiz diagnostic report on a large conference room TV

A real sample of your confidential diagnostic report

What Gets Scored

Strategy
Finance
Marketing
Sales
Operations
Culture
Customer Experience
Exit Strategy

40

Diagnostic Questions

8

Business Pillars Scored

16-Page

Confidential Report

90-Day

Action Roadmap

The Problem

You're working harder than ever, and the business still won't scale.

  • Revenue is inconsistent and the pipeline depends on relationships, not systems.
  • You can't forecast next quarter with any confidence.
  • Everything important still runs through you — the founder bottleneck.
  • Marketing produces leads in bursts, then goes quiet.
  • Margins are eroding and you find out months too late.
  • If you sold tomorrow, buyers would discount you hard for all of the above.

The Solution

Stop guessing. Get an MRI of your business in 10 minutes.

  • A precise score for all 8 pillars, with risk level flagged per pillar.
  • Your true business stage — from Survival to Exit-Ready.
  • An enterprise valuation readiness score and what's dragging your multiple down.
  • A performance gap matrix showing high-impact, high-urgency fixes first.
  • 30-day actions and 60-90 day optimisations for every weak pillar.
  • A personalised 90-day roadmap you can start on Monday.

An MRI For Your Business

You'd Never Skip Your Own Annual Physical. Your Business Deserves The Same.

A doctor doesn't guess — they scan, measure and compare against a baseline. The Business Success Quiz does exactly that for your company: a full-body scan across 8 pillars that surfaces the silent problems long before they show up in your bank account.

Most owners only look under the hood when something already hurts — a lost key client, a cash crunch, a failed sale process. By then, treatment is expensive. Run this diagnostic annually, ideally every six months, and you catch the constraint while it's still cheap to fix.

The Scan

40 questions produce a complete picture of how your business actually operates — not how it looks on a good week.

The Vitals

Every pillar gets a score and a risk level, so weak signals are visible before they become emergencies.

The Schedule

Re-take it every 6-12 months. Compare scores over time and prove your fixes are actually working.

The Treatment Plan

Findings alone don't heal anything. You get prescribed actions — 30-day stabilisers and 60-90 day optimisations.

Undiagnosed

Problems compound quietly for months before they hit revenue.

Diagnosed Early

Small, cheap corrections keep growth and margin intact.

Checked Twice A Year

You run the business on evidence instead of instinct.

What Gets Measured

Eight Pillars Decide Whether Your Business Grows Or Stalls

Vision & Leadership

Marketing Engine

Sales & Revenue

Operations

Financial Health

Team & Culture

Customer Experience

Scalability & Exit

How It Works

From Blind Spots To A Plan In Three Steps

01

Answer 40 Questions

Honest, plain-English questions about how your business actually runs today. Around 10 minutes.

02

Get Scored Instantly

Our diagnostic engine scores each pillar, identifies your constraints and grades your overall business health.

03

Receive Your Roadmap

A confidential report lands with your priorities, valuation impact and a 90-day plan to move to the next stage.

Inside Your Report

This Isn't A Score And A Thank-You Email

You receive the same confidential strategic assessment used in paid consulting engagements — written for your business, not a generic template.

Executive Dashboard

Overall grade, radar chart and per-pillar risk levels.

Strategic Diagnosis

A plain-language read on what's really constraining you.

Business Stage

Where you sit across the six-stage maturity continuum.

Valuation Impact

Readiness score plus the factors suppressing your EBITDA multiple.

Category Deep Dives

Risk exposure, opportunity and value impact per pillar.

90-Day Roadmap

Stabilise, strengthen and scale — month by month.

Sample Finding

65/100

Grade D — At Risk (Sales & Revenue Systems Constrained)

Sales & Revenue Systems60%
Financial Health60%
Vision & Leadership62%
Operations72%
Customer Experience70%

"Improving operational documentation and recurring revenue could increase the estimated valuation multiple from 2.5-3.5x EBITDA to 4-5x EBITDA."

What You Walk Away With

Clarity You Can Act On This Week

Revenue Predictability

Structured pipeline management can lift forecast accuracy by 30-40%.

Consistent Lead Flow

Automating acquisition channels can increase inbound leads by 25% in six months.

Less Founder Dependency

Identify the tasks only you can do — and the ones you can hand over now.

A Higher Exit Multiple

See exactly which gaps buyers discount, and close them before you sell.

A Look Inside

The Sections And Scores You'll See In Your Report

Every report follows the same diagnostic sequence — page by page, exactly like a medical work-up: overall vitals first, then each system, then the treatment plan.

  1. 01

    Executive Health Dashboard

    Your overall score out of 100, letter grade and a colour-coded radar across all 8 pillars.

    Score: 65/100 · Grade D
  2. 02

    Business Stage Diagnosis

    Where you sit on the six-stage maturity continuum — and the trap that stage is known for.

    Stage 3 of 6 · Scaling Strain
  3. 03

    Pillar-by-Pillar Scorecard

    Each of the 8 pillars scored 0-100 with a Critical / At Risk / Stable / Strong risk rating.

    3 At Risk · 4 Stable · 1 Strong
  4. 04

    Constraint Analysis

    The single bottleneck costing you the most, quantified, with the knock-on effects it creates.

    Primary constraint identified
  5. 05

    Valuation & Exit Readiness

    Your readiness score plus the specific factors suppressing your EBITDA multiple.

    2.5-3.5x → 4-5x potential
  6. 06

    90-Day Prescription

    Month 1 stabilise, Month 2 strengthen, Month 3 scale — with owners and success measures.

    12 prioritised actions

How Scores Read

Every Pillar Gets A Diagnosis

Strong (85-100)

Healthy — protect and leverage it.

Stable (70-84)

Functioning, with room to optimise.

At Risk (55-69)

Actively capping growth. Fix this quarter.

Critical (0-54)

Urgent — treat before anything else.

Scores alone don't fix anything. Each rating comes with the recommended intervention, the expected impact and the order to do them in.

See My Scores

Social Proof

What Quiz Takers Are Saying

Sample feedback from business owners who took the free Business Success Quiz and used the report to find their biggest constraint.

+18% close rate
"I thought we were doing fine until the quiz showed our Sales Systems score was only 62. Within 90 days we rebuilt our pipeline process and closed 18% more deals."

Jennifer R.

Founder, Professional Services Firm

Clear 90-day priority map
"The quiz took less than 10 minutes and the report gave me more clarity than a full-day strategic planning session. I finally knew which fire to put out first."

Marcus T.

Owner, Manufacturing Company

Owner hours down 28%
"I was sceptical of a free quiz, but the report was detailed and specific. It flagged that I had no documented operating procedures — which explained why onboarding was eating my time."

Priya S.

CEO, Tech Consultancy

These are representative quotes. Replace them with real testimonials from your quiz takers when available.

Proof

What Business Owners Say About The Assessment And The Book

Real feedback from founders and executives who have used the Business Health Assessment and read Small Business Big Exit.

A clear roadmap of where my business excelled
"I engaged in the Business Health Assessment (BHA) provided by Business Health Matters. This assessment gave me profound insights into my business, illuminating strengths and potential improvement areas across eight critical pillars: Business Vision, Goals and strategies, Financial Management, Human Resources, Operations, Sales and Marketing, Information Technology and security, People and culture, and Leadership. The in-depth report presented by Business Health Matters was not just comprehensive but also lucid. It provided a clear roadmap of where my business excelled and areas for improvement."

David B.

President, Unify Financial Advisors

Business Health Assessment

Like an X-ray or MRI of my entire business
"I appreciate the Business Health Assessment (BHA) report I received recently. The BHA report of my company was like an X-ray or MRI of my entire business, providing me with a clear and comprehensive view of my company's strengths, weaknesses, opportunities, and threats. I was particularly impressed with how the report was tailored to my specific business. One of the most valuable aspects of the report was how it highlighted areas where my business could be improved. For example, the report pointed out that I needed a clear exit strategy. This was an oversight on my part, and I am grateful to Coach Alan for bringing it to my attention. I had never thought about brand visibility in this way before, but Coach Alan's insights were eye-opening. Overall, I am incredibly pleased with the BHA report."

Morris G.

President, CreateGrowProfit

Business Health Assessment

Invaluable for identifying critical areas
"The Business Health Checkup (BHC) tool is impressive and easy to understand. It offers me a swift overview of various components of my business, including strategy, sales, marketing, operations, culture, finances, customer centricity, and future exit strategies. This tool is invaluable for identifying critical areas and challenges that foster my business growth."

Dr. Rajiv Sahay

Sahay Scientific Services

Business Health Checkup

A deep understanding of growth and success
"I cannot begin to express how impressed I am after having gone through your first chapter, 'Breaking Barriers: The Extraordinary Journey of a 30-year Overnight Success,' in your book. I was especially intrigued by the inspiring connection between coaching AAU basketball and managing and growing a business. Your insights into the importance of fundamentals both in basketball and entrepreneurship, were thought-provoking. The way you compared diagnosing a patient to analyzing building problems was particularly ingenious. Your approach to the concept of mistakes as a learning opportunity is something that we hear. The way that you used real-world examples by emphasizing the right ingredients for success in both life and business is genuinely going to resonate with the love of these readers, and your revelation about having the right people in the right seats and your brilliant explanation about the differentiation between your company showcases the deep understanding of growth and success."

Sai Blackbyrn

CEO, CoachFoundation | #1 bestselling author

Small Business Big Exit

A clear roadmap to building and exiting
"Alan's wealth of experience and practical insights offer readers a clear roadmap to navigating the complexities of successfully building and exiting a small business. From value creation to building a solid foundation using his eight-pillar framework, this book covers it with expert advice and real-world examples."

David Bennett

President, Unify Financial Advisors

Small Business Big Exit

Like an MRI providing a scan of your business's health
"The book 'Small Business BIG Exit' brilliantly shows the parallels between personal and business health. Alan Wozniak shows that a healthy business requires a holistic approach to grow revenue, gain market share, and build a thriving business. The book covers key business areas: customer service, sales, marketing, operations, finances, and exit strategies. The book includes a questionnaire for each location that helps readers create a personalized roadmap. It's like an MRI providing a scan of your business's health. Alan Wozniak's 'Small Business BIG Exit' is not just about building a successful business. It's a comprehensive guide that includes an often overlooked part of business: a successful exit. The book provides clear steps and benchmarks to make a company attractive to potential buyers or successors. It's a winning playbook for anyone looking to build a successful and sustainable business while also setting it up for a highly profitable exit."

Morris Grand

Owner, CreateGrowProfit.com

Small Business Big Exit

8 pillars

assessed in every single report

40 questions

roughly 10 minutes, no prep needed

100% confidential

your answers are never shared or sold

FAQ

Questions Before You Start

How Does The Business Success Quiz Work?

You'll answer 40 focused, multiple-choice questions across the 8 pillars that drive business value: Vision & Leadership, Marketing, Sales, Operations, Finance, Team & Culture, Customer Experience, and Scalability. The diagnostic scores each pillar, identifies your top constraints, and benchmarks your overall business health.

What Do I Receive After Taking The Quiz?

A confidential, personalised diagnostic report — including an Executive Dashboard, an 8-Pillar Scorecard, your Business Stage, a Risk Analysis, an estimated valuation multiple range, and a 90-Day Action Roadmap. You can download, print, or share it with your leadership team.

How Are My Results Used?

Your results are yours alone. They're used to generate your report and, if relevant, suggest optional next steps with Business Health Matters or 10XCoach.ai. There is no hard sell, and your answers are never shared, sold, or used for any other purpose.

Is The Quiz Really Free?

Yes. The 40-question Business Success Quiz and your full diagnostic report cost nothing. There's no card required and no obligation.

How Long Does It Take?

About 10 minutes. Answer honestly — the value of the report depends entirely on the accuracy of your answers.

What Happens After I Finish?

Your personalised report is generated immediately, covering all 8 pillars, your business stage, valuation readiness and a 90-day roadmap.

Will I Be Pressured Into Buying Something?

No. If the report shows areas where our programs help, you'll see recommended next steps. Acting on them is entirely your call.

Is My Information Confidential?

Yes. Your report is confidential and intended solely for you. Your answers are never shared or sold.

Find The Constraint That's Costing You The Most

Ten minutes now, or another year guessing. Take the free Business Success Quiz and get your confidential diagnostic report.

  • Free
  • 10 minutes
  • Instant report
  • No obligation
Start Free Quiz
10 minutes 40 questions 90-day roadmap